Tools, Templates
And Resources
Free resources and guides
To help your start-up business
Essential Guide to Starting a Business
- Conducting market research on customers and competitors
- Choosing a company structure
- Figuring out your insurance and tax requirements
- Developing your business strategy and sales forecast
- Writing your business plan
Social Media Toolkit
- Choosing the right social media platforms for your business
- Creating a social media strategy
- Techniques you can use to save time and money
- Using social media advertising to build your business
- How to monitor competitors on social media
Marketing Toolkit
- How to research your target market and test your business idea
- Creating a marketing plan and setting goals effectively
- Building a business website and attracting online customers
- Low-cost options for on and offline advertising, affiliate marketing and PR
- Free and cheap ways to market your business on a shoestring budget
SEO Toolkit
- Discovering keywords and how to use them
- Content creation and how it can boost your website
- How to structure your site with search engines in mind
- Backlinks and how to get them
- Registering with Google
PR Toolkit
- Crafting effective press releases
- Working with journalists
- Engaging customers with social media
- Maximising your website
Additional Templates & Guides
Business Plan Template
This Business Plan spreadsheet document includes a Personal Survival Budget template, Sales Assumption calculation and a Cash Flow Forecast template, plus guidance notes on how to use them. It is encouraged to use this document for a Start Up Loan application.
Start Up Loan Application Documents
As well as your business planning evidence, further documents are required when you apply for a Start Up Loan. Click the link to see the types of documentation that will be required to verify your application.
COBRA Sector-Specific Fact Sheets
COBRA (Complete Business Reference Adviser) is a collection of practical information for anyone setting up, running, or managing a business. It contains a wide range of sector-specific business information including trading issues, UK market data, legal pitfalls, and advice on qualifications needed for over 350 types of businesses.
XFE is granted access to COBRA and we are pleased to share small business and UK industry factsheets tailored to your sector or specialism—just send a request through our contact form, and one of our team will be happy to assist.
Military In Business® Magazine
Military In Business Magazine brings together voices from the public, private, and third sectors – sharing lived experiences, expert insights, and inspiring stories – to connect, inspire, and inform entrepreneurs within the Armed Forces community.
Military In Business® Podcast
The X-Forces Enterprise team produced a series of podcasts during 2019 and 2020, in which CEO Ren Kapur MBE interviewed inspiring individuals from the Armed Forces community who have followed their dreams and succeeded in civilian life. Their incredible experiences, challenges overcome, and valuable lessons remain relevant and inspiring for anyone looking to follow a similar path.
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